I think a photojournalists ethics should be situational because not everyone's always right and you can rely on someone to tell you what's ethical and what's not, but who's to say that that person is always right? nobody. so i think that it should be situational and the person who shot the photo should have the right to do what they think is ethical or unethical because something like that is always just going to be your opinion.
I believe that a photo can really capture the truth, but its up to you to actually show the truth in your photos.

PHoTo MaNiPuLaTioN!!

While searching for a picture to put on the cover of their new student applications, UW-Madison came across one they seemed to really like. There was just the small fact that the picture did not have any minorities in it, and didnt give the thought or idea that they were trying to get across. The picture was all whites and they wanted some diversity on their cover seeing as how minorities were more than 9% of their students. They decided to crop the picture and insert a black students face in the picture. The applications were made and sent out. When it was found out what they had done, they were very embarassed and agreed that what they had done was unethical and wrong. They said that the photo was only manipulated because they has such a short notice and not much time to get the photo published. However, it has been promised that another application will be sent out with a different, unedited picture shortly.

I think that what they did was wrong. The fact that they only did it so that it would look like their school had minorities involoved only made it worse. They should have just left the photo alone, it was fine like it was, because any normal person isn't going to look at that photo and be like...oh my gosh there's no minorities in this photo...unless it was pointed out by someone. But I personally don't think people do that.